Brooke Erin Duffy


Brooke Erin Duffy, Ph.D., is an Assistant Professor in the School of Media and Communication at Temple University, where she also serves on the faculty of the Media & Communication Doctoral Program. Her research interests include media and creative labor, digital culture, feminist media studies, and critical analyses of advertising and consumer culture.

Her current book project, Aspirational Labor: Women and Creative Work in an Age of Social Media (Yale University Press, forthcoming) brings gender and class politics to the fore of recent debates about digital labor and entrepreneurialism. The book draws upon in-depth interviews with fashion, beauty, and lifestyle bloggers and vloggers; participant observation at fashion and tech events; and an analysis of professionalization resources aimed at social media producers.

Her first monograph, Remake, Remodel: Women’s Magazines in the Digital Age (University of Illinois Press, 2013), explored the rapidly changing technologies and political economies of cultural production through an analysis of the women’s magazine industry. She is co-editor of Key Readings in Media Today: Mass Communication in Contexts with Joseph Turow (Routledge, 2009).

Her work has been published in such journals as Critical Studies in Media Communication, Communication, Culture & Critique, the International Journal of Cultural Studies, Feminist Media Studies, and The Communication Review, among others. In 2014, she received the inaugural Lillian Lodge Kopenhaver Outstanding Junior Scholar Award.

Dr. Duffy teaches courses on media and society, advertising, media theory, and research methods. She completed her Ph.D. at the Annenberg School for Communication at the University of Pennsylvania in 2011. She holds a B.A. from The Pennsylvania State University and a M.A. from the University of Pennsylvania. She is a member of the Annenberg School’s Alumni Advisory Board.



Brooke Erin Duffy, Ph.D.

Temple University

Annenberg Hall

Philadelphia, PA 19122

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